A clean slate.
In early 2021, DoiT International wanted to start again with its brand. A new logo was required, along with a complete brand identity to span the digital environments. I won the pitch to undertake the rebrand, working in partnership with Colleen Maloney (Head of Content and Communication).
Get your ideas in shape
I couldn’t start designing logos before considering DoiT’s place in the Digital realm – what distinguished it from other companies? I saw that it provided hugely popular content that brought all sorts of people together. A good summary was to say that DoiT was at the heart of digital and cloud base culture in the world.
Developing the Logo
I now had a starting point for the logo design process. I and DoiT believed that the brand vision led to a fresh, contemporary brand, which would encourage people to continue enjoying the content they had always loved, and at the same time consider DoiT itself in a positive new light.
The new identity will lead to more interest and stand out among others.
Want to collaborate?
Let’s work together.
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Fields of Activity
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InDesign
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Photoshop
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Illustrator
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Product & Mock-up Design
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Merch
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Print and Web
Software We Use
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Adobe Indesign
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Adobe Photoshop
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Adobe Illustrator
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Sketch Book
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Brain
